Thursday March 11 , 2010

Marcia Kaufman

Marcia Kaufman - Partner & COO

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Marcia Kaufman, a founding Partner of Hurwitz & Associates, has more than 20 years of experience in business strategy, industry research, service oriented architecture, software quality, information management, and analytics. In addition to publishing a regular technology blog, Marcia has written extensively on SOA, information management, and the business value of information technology. Marcia has worked within the financial services, manufacturing, and services industries. During her tenure at Data Resources Inc. (DRI) she developed sophisticated industry models and forecasts. She holds an AB from Connecticut College in mathematics and economics and an MBA from Boston University.

Marcia is a co-author of Service Oriented Architecture For Dummies, 2nd Edition (Wiley Publishing 2009), Service Management For Dummies (Wiley Publishing 2009), Cloud Computing For Dummies (Wiley Publishing 2009) and Information on Demand For Dummies (Wiley Publishing 2008).

 
Recent Papers
   

Making SOA Operational: Establishing the Link between a Service Oriented Architecture and Service Management

Authors: Marcia Kaufman & Judith Hurwitz

Sponsored by IBM/Tivoli

Planning for SOA Service Management from the Start

Organizations are moving to a more flexible business approach to leveraging software assets through Service Oriented Architecture. As they adopt this approach, IT executives have increased their focus on one of the primary measures of a successful implementation, establishing a consistent and predictable level of service. In order to achieve this goal, organizations recognize they need to match this new architectural approach with a consistent and comprehensive strategy for service management.

Read more: Making SOA Operational: Establishing the Link between a Service Oriented Architecture and Service Management

   

Customer Perspectives on the Benefits of a Collaborative Process to Deliver Software Quality

Authors: Marcia Kaufman & Dr. Fern Halper

Sponsored by IBM

The delivery of high quality software in today's increasingly interconnected and computerized world is more critical than ever to an organization's success. Why? In one form or another, this software touches the customer. Today, software drives everything from equipment on the factory floor to controls managing traffic flow on crowded city streets. Whether it is a system to process claims and deliver information to customers and partners, an online banking system, or the embedded technology systems in an automobile or household appliance, businesses rely on software assets to build competitive advantage and grow their businesses.

Read more: Customer Perspectives on the Benefits of a Collaborative Process to Deliver Software Quality

   
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Marcia Kaufman's Blog

commentary on software issues
  • Five Steps to Effective SOA Governance
    I will be presenting a session titled “Five Steps to Effective SOA Governance” in BrightTALK’s online SOA Governance Summit on Thursday, February 25. The summit includes five webcasts on different aspects of industry best practices...
  • Asking the right questions about information governance
    I am looking forward to attending The Smart Governance Forum (23rd meeting of the IBM Data Governance Council) in California on February 1-3, where I will be a panelist for a session on Smart Governance...
  • Why you need an information governance strategy for 2010
    You say you already have a plan in place to guard your company’s data? Are you sure it has you adequately protected? While you certainly understand the need for data security – your sales challenges...
  • Do you have an analytics strategy and why should you care?
    After just returning from IBM’s Information on Demand (IOD) Conference in Las Vegas, I would like to take this opportunity to virtually whisper just one word in the ear of a current day Benjamin Braddock,...