Friday July 30 , 2010

Fern Halper

Fern Halper - Partner

fernweblg Fern Halper, Ph.D is a partner at Hurwitz & Associates, a consulting, market research, and analyst firm.  Dr. Halper has more than 20 years experience in data analysis, market analysis, and strategy development.  She is a thought leader in the area of advanced information technologies including business analytics, text analytics, and cloud computing.

Prior to joining Hurwitz & Associates, Fern was a senior VP at Hurwitz Group.  She has also held key positions at AT&T Bell Laboratories and Lucent Technologies, where she was responsible for developing award winning data analysis systems for understanding customer activity and predicting churn.  She has also directed market research, strategy development, and product-line planning efforts.

Read more: Fern Halper - Partner

 
Recent Papers
   

From Business Intelligence to Business Optimization: The road to increased business benefit

Authors: Dr. Fern Halper & Robin Bloor

Sponsored by IBM

Companies run on information. And in today's dynamic and changing market, businesses need trusted and actionable information more than ever. In order to be successful, businesses must maximize their information assets to capture new opportunities and remain competitive. What does a company need in order to do this?

Read more: From Business Intelligence to Business Optimization: The road to increased business benefit

   

Customer Perspectives on the Benefits of a Collaborative Process to Deliver Software Quality

Authors: Dr.Fern Halper & Marcia Kaufman

Sponsored by IBM/Rational

The delivery of high quality software in today's increasingly interconnected and computerized world is more critical than ever to an organization's success. Why? In one form or another, this software touches the customer. Today, software drives everything from equipment on the factory floor to controls managing traffic flow on crowded city streets. Whether it is a system to process claims and deliver information to customers and partners, an online banking system, or the embedded technology systems in an automobile or household appliance, businesses rely on software assets to build competitive advantage and grow their businesses.

Read more: Customer Perspectives on the Benefits of a Collaborative Process to Deliver Software Quality

   
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Fern Halper's Blog

the big wide world of data and information management and analysis
  • Can You Increase Your Website Rank?
    No one really knows Google’s page ranking algorithm.  However, Search Engine Optimization (SEO) companies try hard to get you to spend money with them in order to increase your page rank and results within a...
  • Do we need the semantic web?
    What kinds of applications do we need a semantic web for?  Is the semantic web practical?  These questions (among others) were posed by Jamie Taylor of Metaweb Technologies to a group of panelists at the...
  • Thoughts from the 6th annual Text Analytics Summit
    I just returned from the 6th annual Text Analytics Summit in Boston.  It was an enjoyable conference, as usual.  Larger players such as SAP and IBM both had booths at the show alongside pure play...